Land each item in the right country — the exact spot inside it doesn't matter.
Rules & what counts
Brand Origins Quiz — Rules & What Counts
A global brand feels like it belongs everywhere. It does not. Each one started in one country, and that country is often not the one you expect.
This quiz gives you 20 famous logos and an empty world map. You drag each logo onto the country that made it.
The American brands are the easy part of the board. The rest are the quiz: a furniture giant from Sweden, a beer from the Netherlands, a watch from Switzerland, a video app from China.
The logos are the same marks used in the Guess the Brand quiz, so the two boards fit together.
How to play
Drag each logo from the tray onto one of the dashed rings on the world map.
Drops are forgiving. A logo snaps to the nearest ring in a generous radius.
Nothing is graded while you place. You can move a logo again as often as you want.
Press Confirm to score all 20 at once.
The country is what counts. Seven brands come from the United States, so any American ring accepts any of those seven.
The timer counts up from zero. Give Up scores what you placed and shows where every brand belongs.
What counts in this quiz
20 brands, spread across 11 countries.
The country is the country the brand was founded in.
A ring sits at a spread-out point inside its country, not at the head office. Two rings in one country are far apart so both stay easy to see.
The United States has seven rings. Sweden, Germany and France have two each. Denmark, the Netherlands, Italy, Switzerland, South Korea, Japan and China have one each.
What's not included — and why
The current owner does not decide the country. The founding country does.
Car brands are not here. They have their own quizzes.
The head office is not the target. A brand that moved its office still belongs to the country that made it.
Brands with no freely licensed logo are not here, so several very large names are missing.
Good to know
IKEA is Swedish, but the group has been run from the Netherlands for decades. The quiz asks for Sweden, where Ingvar Kamprad founded it in 1943.
LEGO comes from Billund, a small town in Denmark. The name is short for "leg godt", Danish for "play well".
Adidas and Puma were founded by two brothers in the same German town, Herzogenaurach, after they fell out. The town stayed divided for decades.
TikTok is Chinese. ByteDance runs the same app in China under the name Douyin.
Rolex was founded in London in 1905 and moved to Geneva in 1919, so its Swiss identity is younger than the company.
Sony's first product was an electric rice cooker. It worked badly, and the company moved on to tape recorders.